It only takes three simple steps to popularize Bitcoin

As a new generation of currency, Bitcoin is superior to traditional currency in many aspects. Bitcoin is trustless, private, irreversible, efficient, and deflationary. However, if it cannot be truly applied, even the most brilliant technological invention will become meaningless. At present, legal currency is still the "real currency" in the minds of the general public. In order to change the status quo, the application of Bitcoin must be popularized first.

In order to achieve this goal, sophisticated deployment is inevitable. Simply saying "Bitcoin is better, come and use Bitcoin" will not make any big changes. On the contrary, if the position of cryptocurrency in the world economy is established step by step, then its development at each step will be more controllable and down-to-earth.

Step 1: Bitcoin is useful (Currency → Bitcoin → Currency → Goal)

The first step is to establish Bitcoin as a value medium for financial transactions. Uses include buying gift cards on eGifter or Gyft (both of which accept Bitcoin), shopping on Amazon using the Purse.io wallet, sending money across borders, or paying unbanked contract workers.

Neither party in the above transaction actually wants or holds Bitcoin, but they must use Bitcoin to fulfill a specific function. For example, using Bitcoin to buy gift cards or shop on Amazon will get you a better discount, using Bitcoin to send money is cheaper and more efficient, and using Bitcoin to pay wages is a no-brainer because the contractor has limited ways to receive funds.

This shows that Bitcoin is a useful tool in a specific environment. Even if someone does not think that Bitcoin is a currency or even that Bitcoin is valuable, he or she can still realize the practicality of Bitcoin, so that he or she will have to buy Bitcoin because of some need. Over time, a fixed mindset will be formed in the minds of consumers: Bitcoin is useful.

Step 2: Bitcoin is valuable (Bitcoin → Currency → Goal)

Once cryptocurrencies are widely used and in sufficient supply, we can start to establish transactions. Bitcoin's original purpose was to be used as a transaction, and then as a currency. Once people benefit from Bitcoin, Bitcoin can be used frequently, even if no one has direct contact with it.

Now we are going to use Bitcoin directly for financial transactions, where the recipient can directly redeem or sell the received Bitcoin. This process will create transaction processors like BitPay, who can receive and convert Bitcoin transactions in real time, provide some trading tips, and also believe in the ability of Bitcoin to maintain its value.

This step builds a belief that Bitcoin itself is valuable. Bitcoin is not just a trading tool, but a store of value that can be bought and sold. As long as there is a specific use goal, Bitcoin becomes something worth having, no matter what the environment. So now it becomes: Bitcoin is valuable.

Step 3: Bitcoin is money (Bitcoin → Target)

The final step in the path to Bitcoin adoption is to use it in exchanges to exchange for goods and services, and to keep it in the exchanges until the final goal is achieved. This includes buying goods and services directly with Bitcoin, and convincing companies to hold Bitcoin (for salary payments, etc.).

First, Bitcoin gained utility as a tool to trigger specific transactions. Then, Bitcoin gained value because it could be directly converted into currency to purchase goods and services. Finally, Bitcoin could be used directly to purchase goods and services, achieving the ultimate goal: Bitcoin is currency.