Ant Financial announces “NEO” brand strategy to build a new smart economic ecosystem

Since the beginning of this year, blockchain technology has been developing in full swing. Smart contract blockchain platforms represented by "Ethereum" have become the focus of people's attention. In China, the "Ant Blockchain", China's first original open source public chain project, has also ushered in a leapfrog development. On the afternoon of June 22, the Ant Blockchain held a brand strategy conference at the Microsoft Building in Beijing, announcing its official name change to "NEO", and comprehensively upgraded from the original digital asset platform to a smart economic platform. At the conference, NEO (neo.org) launched a new smart contract technology system and ecological strategy, and a number of ecological partners made their debut.

NEO: Digital Assets + Digital Identity + Smart Contracts

Ant Blockchain is the first original public chain project and smart contract platform in China. It combines blockchain smart contracts with digital assets, making the digital assets registered, issued and circulated on Ant more intelligent. It can be used in equity crowdfunding, equity management, debt transfer, ABS asset securitization and other fields.

After the upgrade of Antminer, NEO will be an intelligent economic platform. It will be a fusion of "digital assets", "digital identity" and "smart contracts", introducing new smart contract systems, new cross-chain protocols, new anti-quantum cryptography, new distributed storage protocols, new secure communication protocols and other advanced technologies, attracting many companies and developers to develop and extend various applications based on the NEO platform. At the same time, NEO also cooperates with CA to establish an on-chain digital identity system to achieve real-name authentication. NEO hopes to become one of the world's two major smart contract systems on par with the international giant Ethereum.

Da Hongfei, founder of Xiaoyi, said that compared with Ethereum, NEO's smart contracts can better reflect the characteristics of high certainty, high scalability, and high compatibility, especially high compatibility - smart contract developers do not need to learn new languages ​​​​such as Solidity, they can use familiar programming languages ​​​​such as Java, C/C#, Go, etc. to write smart contracts, quickly covering and integrating into the global developer community of millions.

Microsoft and NEO work together to build a developer ecosystem

It is understood that NEO will use Microsoft Azure cloud services. The NEO blockchain supports Visual Studio tools, and its smart contracts support multiple programming languages ​​such as C#. Technical developers in the Microsoft C# community can easily access the development environment and conveniently write blockchain smart contracts.

Srikanth Raju, General Manager of Developer Experience and Platform Partnerships at Microsoft Greater China, said: “Microsoft firmly believes that developers are the source of all technological innovation, so we have been working tirelessly to provide developers with the best development tools, platforms and services. Looking forward to the future, Microsoft hopes to work with NEO to connect developers around the world, develop more excellent applications based on the blockchain open source model, and form a strong developer application ecosystem.”

Bancor and other heavyweight partners at home and abroad join

During the event, Ant Financial's head, Tao Rongqi, introduced a new fund format based on the Ant Financial blockchain smart contract - the smart fund Nest. Nest aims to eliminate the high threshold, high risk, low efficiency and moral risk brought by the middlemen of traditional funds as much as possible through blockchain. Participants complete the investment, management and exit of their digital assets through smart contracts. Based on blockchain, anyone can participate in Nest with zero threshold and full transparency, and exit safely and reliably at any time. At the same time, Nest specifically proposed a variety of improvement measures for the security and risk control issues of TheDAO, a similar project on Ethereum. Nest's goal is to become the world's first financial-level blockchain application.

NEO blockchain has reached cooperation with many internationally renowned blockchain projects, including Bancor, an Israeli digital currency protocol blockchain project, Agrello, an Estonian artificial intelligence smart contract project, and Coindash, an Israeli digital asset management blockchain project. As a well-known blockchain community in China, the NEO community has begun to take shape. Projects such as Nest Smart Fund, Blue Whale Tao, Mana Garden, Yuelian and Xiaobai Medical, which appeared at the conference, were all written and created based on NEO smart contracts. The NEO ecosystem is growing and developing.

At the same time, NEO has cooperated with the well-known incubator INNOSPACE+ and announced to jointly build the first "New Blockchain Landmark" in China at INNOSPACE+ in Shanghai. NEO and INNOSPACE+ will each play their own advantages in technology and industry incubation, and work together with all walks of life to promote the development of the "New Blockchain Landmark" so that more excellent domestic blockchain projects can be implemented and flourish through first-class technical guidance and capital incubation.