Bitmain's mining machine delay compensation policy is strengthened to help the industry build after-sales service standards

Since April this year, the price of cryptocurrencies has bottomed out and the mining machine market has recovered rapidly. Major mining machine manufacturers have rushed to launch new products in an effort to seize the bull market. Bitmain, one of the top ten fabless chip design companies in the world, took the lead and launched new products one after another. On September 9, Bitmain's two new machines, Antminer S17e and Antminer T17e, were officially launched on the official website.

It is reported that the standard computing power of S17e is 64TH/S, the energy efficiency ratio is 45J/T, and the standard computing power of T17e is 53TH/S, the energy efficiency ratio is 55J/T. With the advantages of high computing power, low power consumption, strong stability and super high cost performance, S17e and T17e set off a "flash sale" trend as soon as they were launched. According to the official website data, it took only 1 minute for Antminer S17e to be sold out from the start of sale.

It is worth mentioning that while the new mining machine was launched, the "delayed delivery compensation policy" implemented by Bitmain also became a focus of attention inside and outside the industry. Industry insiders analyzed that the "delayed delivery compensation policy" was a strategic move by Bitmain, which not only enhanced its own brand image and escorted the sales of new machines, but also further promoted the improvement of after-sales service standards in the mining machine industry.

Bitmain sets a new benchmark for after-sales service by addressing industry pain points

In recent years, with the booming development of the mining machine market, mining machine after-sales service has gradually become one of the considerations for miners to purchase mining machines. Mining machines are the core tools for mining production, and healthy mining machine transactions have become a key link in ensuring mining income. The sooner miners get mining machines, the sooner they can start production and expand reproduction, grabbing the maximum profit in the race against time for mining. Whether the mining machine manufacturer can deliver on time becomes the key point for starting production.

At present, there are still many loopholes in the after-sales delivery of mining machine manufacturers. It is understood that there are a lot of mixed distributors in the current mining machine market. Many distributors obtain goods through informal second-hand channels, stock up goods, and then sell them to earn the difference. Their mining machine supply not only lacks quality assurance but is also very unstable. Many mining novices have long been delayed in delivery or even deceived because they do not understand the ins and outs of the matter.

At the same time, the current mining machine market is in a seller's market where supply exceeds demand, and mining machine manufacturers often face a shortage of spot goods. In order to ensure the safety of funds, many manufacturers adopt a mining machine pre-sale mechanism. Once the manufacturer fails to properly grasp the supply and demand relationship, the production speed of the mining machine cannot keep up with the order amount, and the delivery can only be postponed. It is not uncommon to hear news that miners are forced to wait again and again after purchasing the machine, and the economic costs such as manpower, time, and mine rental are all seriously consumed.

Faced with such a market environment, Bitmain seized the pain points of mining machine purchases such as "slow delivery, late receipt, and loss of revenue", pioneered the "delayed delivery compensation policy", and integrated resources to actively and efficiently implement it. On the road to sustainable development of the entire mining machine industry, Bitmain once again demonstrated its leadership.

The limit is 10 days, and compensation will be based on the PPS mining pool income

As the world's largest cryptocurrency mining company, Bitmain already has a large user base, covering not only mining companies and mining farms, but also many retail miners. A Bitmain official said that by comprehensively considering the characteristics of various users, Bitmain actively coordinated internal operations and formulated a scientific and reasonable "delayed delivery compensation policy."

It is understood that the policy stipulates: "If the ordered product is delayed from the expected latest delivery time, and the delay is 10 days or more, the user can obtain a coupon compensation equal to the PPS mining pool income (minus electricity costs) based on the number of days of delay (calculated from the 11th day of delay)." It can be seen that Bitmain, as a benchmark enterprise in the industry, is making every effort to optimize its after-sales model to protect the mining income of the majority of miners.

To enhance brand effect, Bitmain helps build mining machine market services

Officials learned that Bitmain's "delayed delivery compensation policy" has actually been in place for a long time. Coincident with the launch of the new machine, this after-sales service content has entered the public eye and caused heated discussions. The main reasons are two aspects: First, miners have long complained about the delayed delivery of manufacturers, and the compensation policy directly hits the pain point and conforms to people's hearts; second, the outstanding performance of Antminer S17e and Antminer T17e is already an eye-catching selling point, and the compensation policy is a good thing for miners. With the blessing of the "delayed delivery compensation policy", Bitmain can not only make up for the shortcomings of the market after-sales service, but also is expected to provide service templates for friendly companies, and promote the construction and optimization of the after-sales service system of the mining machine industry when mining machine manufacturers are learning and competing in a healthy way.

Beautiful mining, promising future

As the cryptocurrency market picks up, competition in the mining machine market will become increasingly fierce. To secure the top spot in the mining machine industry, manufacturers must not only ensure the hard power of their products, but also enhance the soft power of their brand services.

"Providing a better mining experience for miners around the world" is the brand vision proposed by Bitmain. In recent years, Bitmain has successively established "global maintenance points", founded the "Ant Training Academy", and implemented the "delayed delivery compensation policy". The after-sales service territory has continued to expand, covering the after-sales maintenance system, after-sales training system, and after-sales quality service content. It is not difficult to see that Bitmain is committed to building and improving its own after-sales service system, and has created a valuable and well-reputed leading brand image for mining machines.

As a participant in the mining industry, we have seen the positive power of brand dynamics in Bitmain's actions. Building a rigorous and scientific after-sales system, creating a vibrant after-sales environment, and providing a better mining experience for miners around the world - in the future, this will not only be the common banner of Bitmain, but also the entire mining industry.