Dogecoin surges: may be due to the joint marketing of American meat snack brands and Dogecoin

According to Coindesk analysis, this phenomenon may be due to the fact that Slim Jim, an American meat snack smoked meat stick brand, posted multiple contents involving Dogecoin on its official Twitter and interacted with Dogecoin developers.

It is worth noting that Dogecoin also appeared in the company’s earnings call on April 8, and CEO Sean Connolly believed that the Dogecoin community "played a big role" in the company’s ultimate victory in Adweek’s “March Madness” brand showdown earlier. "We have seen a significant increase in user interaction, including direct participation and advocacy from Dogecoin enthusiasts." Currently, this marketing strategy has increased the number of official Twitter followers of the brand by 160%, with tweets displayed 35 million times in 25 days.

Sean Connolly attributes Slim Jim's March ad win to #dogearmy

In addition, Slim Jim’s Twitter account also responded to CoinDesk that the brand has established a good relationship with cryptocurrency fans, and “the Dogecoin community has already established contact with us in March this year.”